Shared Value Initiative
To Help Struggling Businesses
COBRA consists of a consortium of enterprises that are united to use business as a force for good by assisting other companies to thrive in a challenging economy, to safeguard livelihoods, and ultimately to improve the social wellbeing of all South Africans.
The founding and coalition members are committed to pooling their collective knowledge, experience, and resources to enable distressed businesses to stand a better chance of surviving the economic crisis that has been exacerbated by the COVID-19 pandemic.
Founded upon the principle of shared value, COBRA sets out to unite the private sector to solve pressing issues in society. The founding partners recognise the critical role that private businesses must play in South Africa to ensure economic and social wellbeing, and to safeguard both lives and livelihoods.
Within this shared value ecosystem, extensive business legal services, small business accounting, technology and business-turnaround expertise and related local business support and consulting services are made available to assist small businesses in financial consulting, legal, and operational distress. By helping vulnerable businesses, COBRA plays a vital role in preventing economic decline and unemployment.
COBRA Crisis Support
We have launched a new service offering support to businesses that have experienced losses as a result of the recent flooding in KwaZulu Natal. This offering exists primarily for businesses that have been affected by the flooding.
We appeal to all affected businesses to reach out to the COBRA Initiative if in need of the following:
- Legal advice regarding any loss/damage to assets.
- Mediation services.
- Mental health and psychosocial support.
- Business rescue.
- Liquidations and insolvencies.
Speak to a COBRA Expert
Ask COBRA for direct small business assistance from our partner network. COBRA can help with a diverse range of queries from business turnaround, strategy, business governance, operations and more.
COBRA Business Rescue
COBRA recommends one of the certified business rescue practitioners to initiate the formal rescue process to businesses who warrant entry into this process. COBRA is intent on changing the way that business rescue is perceived by demonstrating the value of the process and the outcomes that can be achieved when the plan is done well.
COBRA Mediation
Our cost effective, professional mediation service provides efficient and effective dispute resolution solutions as an alternative to costly and unpredictable litigation.
Our mediators bring the parties together to find novel solutions for even the most tricky matters, which typically include commercial disputes, labour disputes, estate disputes, landlord/tenant matters, debt collection matters, construction law matters, and family law matters.
Our offering only extends to cases where both parties voluntarily agree to mediate.
Apply for funding or find an investment partner
Reach out to the COBRA Business Funding Tank, made up of investment partners from the consortium who can assist with SME’s business startup funding or investment capital options.
COBRA’s Gifted Value commitment
COBRA has aligned with professional partners who, together, have not only agreed to provide services on a shared value basis but also, when required, on a ‘Cobra Gifted Value’ basis, subject to the company qualifying in terms of its means. If a business qualifies for Cobra Gifted Value program, professional fees will be reduced or written-off entirely by our partners to ensure a successful outcome for the business in question. Once sufficiently resuscitated, the business will move from the Cobra Gifted Value program to its share value offering.
In the light of the COVID-19 global pandemic reality and seriousness; COBRA supports the initiatives of the SA Government by: Staying Safe, Wearing Face Masks/PPE, and Social Distancing.
